True Ensemble Data Insights
True Ensemble™ Data Insights | 2025 Growth and Profitability Report
ACCESS THE GROWTH AND PROFITABILITY REPORT
The Ensemble Practice, in partnership with ActiFi, invited advisory firms to participate in a comprehensive survey of financial performance and compensation that was open March 25, 2025 – May 9, 2025. Participants submitted their compensation data, their profit and loss statement, and a variety of operational information.
Four hundred and forty-seven firms responded to the questionnaire. Of those, 230 submitted complete financial information used in this report. The information covers the financial performance of the firm over the calendar year 2024, including profits and expenses and the dynamics of client AUM. The data provided allows us to not only establish the standards for performance in the industry, but also to examine the relationship between the decisions firms make and the best practices for building a better firm.
The year 2024 proved to be exceptionally profitable for financial advisory firms. Buoyed by two consecutive years of strong market returns, average asset and revenue growth reached 15.3%. As a result, the typical firm achieved a record-high profitability margin of 39.2%. Yet despite these outstanding financial outcomes, 2024 may be best characterized as a year of “prosperous stagnation.” Firms struggled to bring in new client relationships, and actual organic growth—net of market performance—reached just 3.1%, well below the average firm’s growth target of 10.0%.
All survey participants receive the report for free, but if you were unable to contribute, you can purchase the full report to learn more. The cost is $1,000 and it also includes the Compensation report that will be launched in the coming weeks (note: participants also receive this report complimentary). Once you register below, you will be invoiced within 48-hours and as soon as payment is received, we will email the report.